Turn.com/resources
As more and more content was being developed Turn did not have a dedicated location on the website to publish and host content. This resource center was scoped to address the following business needs:
- Search and discover content by content type, topic, and industry
- Cross-promote related content to increase time on site
- Serve gated content as an entrance to lead nurturing.
- Feature a library of customer quotes
Featured Collections & Resources
The entrance point for all publicly available content. Enabled the marketing team to feature specific collections or assets that we wanted our audience to have quick access to.
A method to group assets together that were part of a content grouping or series. Enabled the marketing team to use one URL to drive site traffic.
A full index library of content with search functionality to filter by content type, topic and industry.